This book presents a compilation of studies of consumer acceptance of GM foods. These studies utilized different methods and evidence including: price and expenditure data; experimental methods; "willingness to pay"; consumer attitudes; and economic consequences.
Part I: Studies utilizing price and expenditure data; Do Agricultural commodity prices respond to GMO bans? J L Parcell and N G Kalaitzandonakes, University of Missouri-Columbia, USA; Consumer acceptance and labelling of GMOs in food products: A study of fluid milk demand, K Kiesel, D Buschena and V Smith, Montana State University, USA; Consumer purchasing behaviour towards GM foods in The Netherlands, L Marks, N G Kalaitzandonakes, University of Missouri-Columbia, USA and S Vickner, University of Kentucky, USA; Part II. Studies Utilizing Experimental Methods; The welfare effects of implementing mandatory GM labelling in the USA, W E Huffman, Iowa State University, USA, M Rousu, Research Triangle Park, USA, J F Shogren, University of Wyoming, USA and A Tegene, FRED, Washington, USA; Using simulated test marketing to examine purchase interest in food products that are positioned as GMO-free, M M Wolf, A Stephens and N Pedrazzi, California Polytechnic State University, USA; Part III. Studies Utilizing Willingness-to-pay Methods; Measuring the value of GM traits: The theory and practice of willingness-to-pay analysis, S Olubobokun and P W B Phillips, University of Saskatchewan, Canada; Willingness to pay for GM food labeling in New Zealand, W Kaye-Blake, K Bicknell and C Lamb, Lincoln University, New Zealand; Contingent valuation of breakfast cereals made of non-biotech ingredients, W Moon and S Balasubramanian, Southern Illinois University, USA; A Comparative analysis of consumer acceptance of GM foods in Norway and in the USA, W D Chem, Ohio State University, USA and K Rickertsen, Agricultural University of Norway; Comparing consumer responses toward GM foods in Japan and Norway, J J McCluskey, Washington State University, USA, K M Grimsrud, University of Guelph, Canada and T I Wahl, Washington State University, USA; Willingness to pay for GM foods: Results from a public survey in the USA, H-Y Chen and W S Chem, Ohio State University, USA; Part IV. Studies of Consumer Acceptance; A Comparison of consumer attitudes towards GM food in Italy and the USA, M M Wolf, California Polytechnic State University, USA, P Bertolini, Facolta di Economia, Italy and J Parker-Garcia, California Polytechnic State University, USA; Consumer attitudes towards GM food in Ireland and the US, M M Wolf, California Polytechnic State University, USA, et al; Attitudes toward GM food in Colombia, D Pachico, CIAT, Colombia and M M Wolf, California Polytechnic State University, USA; Consumer acceptance and development perspectives of functional food in Germany, H Dustmann and H Weindlmaier, Technische Universitat, Germany; Factors explaining opposition to GMOs in France and Europe, S Bonny, INRA, France; Part V. Studies of Economic Consequences; Introducing novel protein foods in the EU: Economic and environmental impacts, X Zhu, Wageningen University, The Netherlands, E van Ireland, and Justus Wesseler; Consumer attitudes towards GM foods: The modelling of preference changes, C