British Wildlife is the leading natural history magazine in the UK, providing essential reading for both enthusiast and professional naturalists and wildlife conservationists. Published eight times a year, British Wildlife bridges the gap between popular writing and scientific literature through a combination of long-form articles, regular columns and reports, book reviews and letters.
Conservation Land Management (CLM) ist ein Mitgliedermagazin und erscheint viermal im Jahr. Das Magazin gilt allgemein als unverzichtbare Lektüre für alle Personen, die sich aktiv für das Landmanagement in Großbritannien einsetzen. CLM enthält Artikel in Langform, Veranstaltungslisten, Buchempfehlungen, neue Produktinformationen und Berichte über Konferenzen und Vorträge.
The ability for people to connect, learn, and communicate about science has been enhanced through the Internet, specifically through social media platforms. Facebook and Twitter are well-studied, while Instagram is understudied. This Element provides insight into using Instagram as a science education platform by pioneering a set of calculated metrics, using a palaeontology-focused account as a case study. Framed by the theory of affinity spaces, the authors conducted year-long analyses of 455 posts and 139 stories that were created as part of an informal science learning project. They found that team activity updates and posts outside of their other categories perform better than their defined categories. For Instagram stories, the data show that fewer slides per story hold viewers' attention longer, and stories using the poll tool garnered the most interaction. This Element provides a baseline to assess the success of Instagram content for science communicators and natural science institutions.
1. Introduction
2. Theoretical framework and related literature
3. Materials and methods
4. Results
5. Discussion
6. Conclusions
References